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Strategy

This category contains 3 posts

Nonprofit and Small Business Websites Musts — Part 2

Continuing from last week’s “Nonprofit and Small Business Websites Musts — Part 1″, we’ll discuss the technical musts on each nonprofit and small business website. Here’s our Top 10: Google Analytics — it takes about 1minute to activate the account and integrate the code. No excuse for not having done it already. Search — at [...]

Nonprofit and Small Business Websites Musts — Part 1

A website must answer three basic needs for any small business or nonprofit organization: 1. SEARCHABILITY — how will our potential prospects/constituents find the website? 2. VISITORS GOALS: what do we want new visitors to do on our website? what do we want return visitors to do on our website? 3. HELP AND SUPPORT OF [...]

Save More Than 50K in 2009 By Making The Right IT Investments

The worsening economy sooner or later is going to push a lot of nonprofit organizations in a budget-cutting mode and IT spending will be one of the first items on the agenda.  Before you actually get to your IT budget consider these strategies from “The Top Three IT Priorities for Nonprofits in 2009″ Cut Costs by [...]